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	<title>Nik Gomez.com &#187; auto tune</title>
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		<title>Kanye West &#8211; 808s &amp; Heartbreak</title>
		<link>http://nikgomez.com/2008/11/28/kanye-west-808s-heartbreak/</link>
		<comments>http://nikgomez.com/2008/11/28/kanye-west-808s-heartbreak/#comments</comments>
		<pubDate>Fri, 28 Nov 2008 07:14:24 +0000</pubDate>
		<dc:creator>Nik Gomez</dc:creator>
				<category><![CDATA[Music]]></category>
		<category><![CDATA[808s and heartbreak]]></category>
		<category><![CDATA[album]]></category>
		<category><![CDATA[auto tune]]></category>
		<category><![CDATA[electronic]]></category>
		<category><![CDATA[hip-hop]]></category>
		<category><![CDATA[kanye-west]]></category>
		<category><![CDATA[rap]]></category>
		<category><![CDATA[review]]></category>

		<guid isPermaLink="false">http://nikgomez.com/?p=661</guid>
		<description><![CDATA[It seems that ragging on Kanye West for anything other than his oversized ego and inappropriate public outbursts was off limits. Rightfully so, in my opinion. He was a producer-to-the-stars before The College Dropout, and he has gone nowhere but up since that first album came out in 2004. Unfortunately, rap&#8217;s megastar has decidedly turned [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_672" class="wp-caption aligncenter" style="width: 510px"><a href="http://en.wikipedia.org/wiki/808s_&amp;_Heartbreak"><img class="size-full wp-image-672" title="Kanye West - 808s &amp; Heartbreak Promo Picture" src="http://nikgomez.com/wordpress/wp-content/uploads/2008/11/kanye-upperbody.jpg" alt="the new and improved (?) kanye west" width="500" height="274" /></a><p class="wp-caption-text">the new and improved (?) kanye west</p></div>
<p>It seems that ragging on Kanye West for anything other than his oversized ego and inappropriate public outbursts was off limits. Rightfully so, in my opinion. He was a producer-to-the-stars before <a title="The College Dropout - Wikipedia" href="http://en.wikipedia.org/wiki/The_College_Dropout">The College Dropout</a>, and he has gone nowhere but up since that first album came out in 2004. Unfortunately, rap&#8217;s megastar has decidedly turned his back on the genre in some misguided attempt to save pop music. </p>
<h3>808s &amp; Heartbreak</h3>
<p>In all honesty, I wanted this album to blow me away. I enjoyed Kanye&#8217;s previous albums, and while I found it odd that everyone of his songs relied so heavily on sampled material, he is without a doubt mastered the skill. Just as I hadn&#8217;t really listened to a TON of Radiohead before In Rainbows, I wanted 808s &amp; Heartbreak to make me fall in love with Kanye, to look past the asshole persona and see some genius inside. </p>
<p>This album has 2 (maybe 3) songs that are single material and the rest are filler. Don&#8217;t get me wrong, I don&#8217;t need 12 singles to think an album is good; I wouldn&#8217;t even say that one is necessary (ie. BT&#8217;s This Binary Universe). But an album of filler does not cut it for me.</p>
<p>The first single Love Lockdown, which Kanye premiered live at the MTV 2008 VMAs deserves some credit for delivering on what was promised. It&#8217;s a well-intentioned crack at a minimal pop song (but the hip hop still lurks somewhere in the background). As far as the Auto Tune goes, I think it&#8217;s used appropriately here as an instrument and not as a coverup for poor vocals. </p>
<p>The same applies for the album&#8217;s second single Heartless. I love the breathy flute/woodwind stabs featured throughout the song. On top of that, I constantly find myself singing the chorus to this song. And I don&#8217;t really try to ever get it out of my head, it&#8217;s just catchy. Solid song (but let&#8217;s not get into the music video).</p>
<p>And that&#8217;s as far as the complements go. From Paranoid (featuring someone with a very average voice) on, this album was torturous for me to listen to. The formula of using Auto Tune over every vocal paired with simplistic beats constructed on a Roland TR-808 makes a couple interesting experiments, not an album. Taken as a whole, it seems that Kanye wanted to break molds, so for some reason he picked the effect that has framed T-Pain as a one-trick-pony and the drum machine that everyone in electronic music has used at one time or another to make beats. Maybe it&#8217;s me, but this combo does not scream experimental or pop in any way/shape/form. </p>
<p>Picking out the biggest offender, I especially loath the song RoboCop. I cannot figure this song out for the life of me. The majority of the lyrics don&#8217;t make sense, and those that do are just ridiculous. Again, let me clarify that every song in my library isn&#8217;t a deep, introspective on human emotions. But when Spank Rock raps about Backyard Betty, it&#8217;s tongue-in-cheek. If Kanye is just having fun with his lyrics and don&#8217;t mean anything by the references to Misery, the joke was lost on me. Aside from the lyrics, I also can&#8217;t stand the music to the song. The strings and glittery bells belong in a Christmas compilation album, and at some point in the song, Kanye ditches the Auto Tune. He needed to keep it on (so I flip flop about the Auto Tune&#8230; maybe he just shouldn&#8217;t sing).  </p>
<p>In conclusion, this album will sell tons. The first two singles were carefully picked, and they are doing their job. This doesn&#8217;t really bother me, because tons of crap gets passed as quality on top 40 radio stations everyday, but I did expect more from Kanye. If you have the biggest ego in the world, you better have some quality material to back it up.</p>
<h3>Song Ratings</h3>
<p>fyi: I do not have a standard rating system. I know I&#8217;ve done ratings out of 10 in the past, but I figured it would be easier to list what I have rated each song in my iTunes library.</p>
<ol>
<li>Say You Will <strong>2/5</strong></li>
<li>Welcome to Heartbreak <strong>4/5</strong></li>
<li>Heartless <strong>5/5</strong></li>
<li>Amazing <strong>3/5</strong></li>
<li>Love Lockdown <strong>4/5</strong></li>
<li>Paranoid <strong>3/5</strong></li>
<li>RoboCop <strong>2/5</strong></li>
<li>Street Lights <strong>3/5</strong></li>
<li>Bad News <strong>3/5</strong></li>
<li>See You in My Nightmares <strong>2/5</strong></li>
<li>Coldest Winter <strong>4/5</strong></li>
<li>Pinocchio Story <strong>???</strong></li>
</ol>
<p>ps: Would it kill Lil&#8217; Wayne to speak in a normal tone of voice for once?</p>
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