Does anything really need to be said? Competition is a wonderful thing.
I am no fan of Kanye West. Let it be known before you dive headfirst into this intriguing column of mine. He is cocky and irreverent of any other musical artist on the scene. Remember when he ran onstage to ruin Justice and Simian’s award for “We Are Your Friends”? No? Well that was my last straw, and the video is after the jump.
So, this new video for Kanye West’s song “Stronger” has been talked about for a long time. It has a Daft Punk sample! It’s an expensive video! It’s off his new album! Directed by Hype Williams! Too bad the video amounts to some eye candy and a plot just as confusing as Justin Timerlake’s “SexyBack”… Putting Daft Punk in BOTH your song and video is quite a feat, but it won’t get you video of the year.
The video features some futuristic looking animation with Kanye being reborn by some kind of a Matrix-type machine. It looks cool, but it’s a bit literal of a translation of the song title. Like I said, Daft Punk is sweet anywhere they are placed. Kudos for that one. The sun(?)glasses are equally awsome; I wish I had some. Here is the part that frustrates me: the lack of continuity. There are some great scenes, but they don’t amount to anything. The video for “Jesus Walks” was amazing because it told a story (all three versions were powerful). I don’t feel that there is anything holding “Stronger” together.